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Websites for manufacturers and exporters

The short answer

A manufacturer's website has a different job from a shop's: it has to let a buyer self-qualify. Publishing specifications, tolerances, certifications and export terms up front means the enquiries that arrive are already serious, and the ones that would have wasted a week never send.

  • More enquiries
  • Found on Google
  • Easy to update

The problem

Half our enquiries are from people we cannot supply.
Export manager

When specifications sit behind a contact form, everybody has to enquire to find out whether you are relevant. That inflates the inbox with people you will turn down and buries the ones you want. Publishing the detail is counter-intuitive but it filters upstream instead of downstream.

What you get

Built for how manufacturers and exporters actually work.

The same care as any project, aimed at the things that matter in your sector rather than in general.

  • A structured product range with real specifications and size ranges
  • Certifications and test data where buyers expect to find them
  • Export documentation, freight and lead times answered on the page
  • Industry pages so a buyer recognises their own application
  • Quote requests as the single conversion goal across the whole site
  • Direct messaging for buyers in timezones where a form feels slow

Is this you?

We'd rather tell you now than in month two.

This is for you if

  • You sell to importers, distributors, contractors or specifiers
  • Buyers need technical detail before they will start a conversation
  • You export, and documentation questions come up every time

It's probably not if

  • You sell exclusively through a fixed set of long-standing accounts
  • Your specifications genuinely cannot be published for commercial reasons

Common questions

The things people ask before they commit.

Should we really publish our specifications?

In almost every case, yes. Competitors can obtain them anyway through a distributor or a sample. What publishing actually changes is which enquiries reach you, and serious buyers strongly prefer suppliers who do not make them ask.

Can it handle a large product range?

Yes. The structure matters more than the count: buyers navigate by application and specification, not by browsing a list, so the filtering is what gets designed carefully.

Do you handle multiple languages?

We build so it can be added, but we would usually launch in English first and translate once you can see which markets are actually enquiring. Translating ten pages nobody visits is a common waste.

Related

Next step

Tell the chooms what needs building

Send the problem, not a spec. You'll hear back within 24 hours with a straight answer on what it takes, what it costs, and whether we're even the right chooms for it.