01
Work out what you need
We dig past the brief to the actual problem, then tell you what it takes to fix it — and what it costs — before anyone commits.
Chooms working globally
Software thatyour business actually needs
You have a problem costing you time or money. We build the thing that fixes it — then hand you the keys.
They said
“Bookings live in WhatsApp and we lose half of them.”
A booking system that never sleeps.
SalonsClinicsOnline storesStartupsTradesRestaurantsAgenciesGymsPropertyManufacturersConsultanciesDentistsSalonsClinicsOnline storesStartupsTradesRestaurantsAgenciesGymsPropertyManufacturersConsultanciesDentists
What we do
Six ways to make the business work better.
Most projects use more than one. That's the point of not splitting them across three different suppliers.
All servicesWebsites that bring in work
A site that loads fast, says the right thing, and turns visitors into enquiries. Yours to update without calling anyone.
- More enquiries
- Found on Google
- Easy to update
Software that kills the manual work
The spreadsheet everyone's terrified of, replaced by something built for how your business actually runs.
- Hours saved
- Fewer mistakes
- Grows with you
AI that earns its keep
Answer customers at 2am, sort the inbox, pull the numbers. Useful in week one, not a science project.
- Answers 24/7
- Less admin
- Faster decisions
Getting found on Google
The technical work and the words, so the people already searching for what you sell actually land on you.
- Higher rankings
- More traffic
- Better leads
Apps your customers keep
One app, both app stores, built so it feels native on each. For when a website isn't close enough to the customer.
- iPhone & Android
- Works offline
- Push reminders
Keeping it all running
For something that already exists and has to keep working. Fixes, updates, rescues, and someone who answers.
- Always online
- Fast fixes
- No surprises
02
Plan it properly
How it's structured gets decided up front, so month three isn't spent undoing month one.
03
Build it in the open
You get a live link from week one and a demo every week. You watch it being made instead of waiting for a reveal.
04
Break it before customers do
Speed, security, accessibility and load testing. The unglamorous part that decides whether it survives contact with real people.
05
Launch and stay close
We go live, watch it closely, and stick around for the window where real users find what testing never did.
Work
Things we built that are still running.
Divine Thermal Wrap
Website
A website for an insulation manufacturer that had to carry a technical product range and convert overseas buyers into quote requests.
Read itDivine Meet Track
Internal software
A private meeting and lead tracker for a small export team, built so enquiries had somewhere to go after the website started working.
Read itMake Video Small
Desktop software
A desktop app that compresses video by up to 90% without uploading anything. Built for a client, open-sourced, and still ours to maintain.
Read it
The work itself
Six kinds of work, usually tangled together.
Tech Choom is a software engineering studio, and in practice that means six overlapping disciplines rather than one. Very few projects stay inside a single box. A restaurant wanting a website usually turns out to want a booking system behind it. A warehouse tool nobody can find is a search problem wearing a software costume. Hiring three suppliers to cover that is how the seams between them quietly become your problem to manage.
Website development
Most websites are brochures that happen to load. The ones worth paying for do a job — take the booking, qualify the enquiry, answer the question that would otherwise have been a phone call. We build them on Next.js because it renders real HTML that search engines and AI assistants can read without executing anything, which matters more each year.
Custom software development
Custom software development is what happens when the spreadsheet stops coping and the off-the-shelf tool costs more to work around than to replace. It is rarely about features. It is about one specific process that eats a person's afternoon every week, and whether removing it pays for the build inside a year. If it doesn't, we say so.
AI integration services
The useful version of AI is narrow and boring: draft the reply, read the invoice, sort the enquiry before a human sees it. We build AI systems against a job you can already describe and a result you can already measure. Anything sold as generally intelligent is being sold, not engineered.
Technical SEO services
Technical SEO is the half nobody photographs — crawlability, structured data, page speed, the sitemap actually matching the site. It decides whether the writing gets read at all. This site runs the same guards we ship to clients: the build fails outright on a missing canonical, a duplicate page or an unreadable colour pair.
Mobile app development
An app has to earn a place on a home screen every single week, which is a far harder test than a website ever faces. So the honest first question is whether you need one. Often a fast mobile site does the job and costs a fraction. When an app genuinely is the answer, we build it properly.
Website maintenance and support
Software rots. Dependencies age out, certificates lapse, a payment provider changes an endpoint on a Tuesday. Maintenance is the unglamorous work of noticing before your customers do. It is also where most agencies quietly stop caring, once the launch invoice has cleared and the interesting part is over.
Most engagements pull in two or three of these at once, run by the same engineers, priced as one number agreed before anything starts.
Why chooms
A new studio with old-fashioned habits.
No middlemen
You talk to the choom writing the code. Nothing gets lost being relayed through an account manager who has never opened the project.
The price is the price
We size the work before it starts and tell you what it costs. If something changes, you hear it that week — not on the final invoice.
You own everything
It runs on accounts in your name, and the work is yours. If you ever want to take it elsewhere, you can. That's the point.
We work your hours
Wherever you are, there's overlap with your working day. You're not waiting until tomorrow for an answer to a simple question.
0h
First reply
On any enquiry
0
Middlemen
You talk to the builder
0%
Yours to keep
The work and the accounts
0+
Years building
Senior hands only
Next step
Tell the chooms what needs building
Send the problem, not a spec. You'll hear back within 24 hours with a straight answer on what it takes, what it costs, and whether we're even the right chooms for it.