SEO for clinics and private practices
The short answer
Clinic SEO is mostly local. The map listing frequently matters more than the website, and treatment-specific pages beat a single services page. Getting found is usually a matter of the listing being complete, reviews being recent, and each treatment having a page of its own.
- Higher rankings
- More traffic
- Better leads
The problem
“We do not come up when people search for our treatments nearby.”
Almost always the map listing is incomplete or the site has one services page covering nine treatments. Local search wants a specific answer to a specific question, and a page listing everything is a specific answer to nothing.
What you get
Built for how clinics and practices actually work.
The same care as any project, aimed at the things that matter in your sector rather than in general.
- Map listing completed properly — the highest-return item in local search
- A page per treatment, targeting how patients actually phrase it
- Consistent name, address and phone everywhere they appear
- Review generation that does not breach platform rules
- Speed work, because most patient searches happen on a phone
- Reporting on enquiries and calls, not just rankings
Is this you?
We'd rather tell you now than in month two.
This is for you if
- Patients search for treatments in your area before choosing
- You have or can create a map listing
- You can commit three to six months to compounding results
It's probably not if
- You need patients this month — that is advertising, and we will say so
- You are fully booked with a waiting list already
Common questions
The things people ask before they commit.
Is the map listing really more important than the website?
For local searches, frequently yes. The map pack sits above the normal results, so a complete listing with recent reviews often outperforms a better website with a neglected listing.
How do we get reviews without breaking the rules?
Ask every patient, not only the happy ones, and never offer anything in exchange. Incentivised reviews breach platform policy and can remove the listing entirely. The safe version is a routine request built into discharge.
How long until we see patients from it?
Listing improvements can show within weeks. Competitive treatment terms take three to six months. Anyone promising faster is either lucky or doing something that gets sites penalised.
Related
Next step
Tell the chooms what needs building
Send the problem, not a spec. You'll hear back within 24 hours with a straight answer on what it takes, what it costs, and whether we're even the right chooms for it.